Iconic Careers

Communications Associate

Iconic is the first NFT marketplace for the 450,000 museums, cultural institutions, and brand archives around the world. We are storytellers and inventors at heart, and we are on a mission to preserve our world’s most important cultural assets with the power of the blockchain.

Over a third of the world’s cultural institutions are at risk of closing permanently. We at Iconic want to help preserve this history with the permanence of the blockchain, while helping museums and cultural institutions realize a new stream of revenue through NFTs, to help them continue and thrive in the coming years.

We are looking for a Communications Associate to work in our cross-functional team and assist with not only PR & Marketing planning and execution, but also support creative development, approval routings, scheduling, customer presentations, and other business operational needs.

You should enjoy working in a team-based culture, possess an eye for visual design, and maintain a customer-first mentality and flawless execution

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Who is Iconic?

We are a team of passionate and talented developers, designers, and storytellers.

We value:

• Curiosity and a passion for learning new things
• Independent thought coupled with a spirit of collaboration
• Emotional intelligence + wicked smarts
• Risk-taking and giving ourselves freedom to fail
• Personal and professional growth
• Psychological safety, diversity, and honoring each team member’s own uniqueness and contribution

We’re a fully remote*, seed-stage, VC-funded startup with an existing revenue-positive product already on the market. Our investors include Cultivation Capital, Techstars, Venture South, and other angel groups. We know that our company is only as good as our people, so we pay competitively and offer full benefits, nine paid holidays, and unlimited PTO. We’re fast-paced, but believe in work-life balance, because people bring their best, most creative selves to work when they are rested and recharged.

Learn more about us at iconicmoments.co, and about our parent company Pass It Down at passitdown.com.

Who you are:

You're a gifted communicator who can think strategically, plan, and execute.

You write extremely well in many styles (blogs, social media, white papers, marketing copy, press releases). You're well-versed in PR standards and know how to get national earned media.

You're able to select the best combination of marketing channels and tactics (lead generation, content, digital, social, event coordination) that supports our goals, and execute on those tactics with precision and a positive attitude.

While you'll have design support to help create collateral or other visual aspects of campaigns, you're able to write professional copy with a strong on-brand voice. Storytelling is a BIG plus.

You're extremely organized and can manage each project or initiative from initial conception to final execution, wrap up, and analysis.

You're technically proficient in tools common to the trade (Google analytics, social media platforms, CRM / email / marketing automation tools, Google Workspace, CMS/DAM tools, Adobe Creative Cloud, and other related tools)

You're fun to work with, enjoy being part of a friendly team, and want to bring your whole creative self to work.

Pre-requisites

• Bachelor's degree in business, communications, marketing or related PLUS 3 years related experience in marketing, communications, advertising, or related field. (Equivalent additional related work experience can be substituted for degree.)

What we consider as a bonus:

• Experience in eCommerce (B2B2C) marketing
• Interest in and or experience with blockchain, cryptocurrency, and NFTs
• Website editing capabilities – Webflow preferred
• Experience with graphic design – Adobe Creative Cloud Suite preferred
• Experience creating and utilizing webinars and video content
• Master's degree in communications, marketing, business (MBA) or related field

What you'll be doing:

• Become knowledgeable of all customer segments and Iconic Moments' product-market-fit to help with flawless marketing planning and execution.
• Work closely with the leadership team for Iconic Moments and its parent company, Pass It Down, to optimize PR and marketing campaigns that expand brand awareness, increase sales pipeline, and meet revenue goals by providing execution support including: earned media and press outreach, landing pages, email marketing templates, ABM activities, targeted advertising, webinars, social media, blog writing, website editing, SEO / SEM, and nurture programs using CRM and other marketing automation tools.
• Measure and report performance on marketing campaigns, assessing against goals and KPI’s. Identify trends and insights in order to optimize spend and performance.
• Assist the leadership team with event planning and execution; this includes organizing presentations, webinars, social events, and trade shows with executional support on branding, marketing, components, logistics, day-of execution, and post-event follow-up.
• Support the sales organization in creation of key sales presentations, collateral, and other content as needed to increase new customer bookings.
• Facilitate routing of documents for legal approval to include contracts and materials that touch external stakeholders. Collaboration with legal to safeguard company and use of its assets in interactions with third parties.
• Stay abreast of new technologies and advise marketing leadership on the latest trends, best practices and standards. Proactively scope and present new ideas to improve our customer journey for prospects, leads and customers.
• Comfortable with multi-tasking in a fast-paced startup environment

* For collaboration purposes, US east coast or central time zones preferred.

Note: At this time, we are only hiring US based employees who are eligible to work in the US. We will not sponsor H1B visas for this position.

TO APPLY:

Show us what you've got!

Submit these items:

1. Your resume with attached writing samples in a range of styles (please upload as a single document in the 'Resume' section).
2. Your answers to the following prompts. Your answers should be brief - for your sake and ours - but we'd like to know your writing voice and how you think. Please submit these in the 'Cover Letter' section. (We suggest you write these answers offline and then copy/paste into the application to avoid any issues caused by crashing systems and other world-ending disasters that software is prone to!)
3. Describe a complex and/or relatively unknown topic to someone who has no background in the topic. This can either be an explanation you write for our own edification, or a description of a time when you've had to do this.
4. Describe your experience or knowledge of blockchains, cryptocurrency and/or NFTs in a couple sentences. If you are a newbie, describe how you'd go about learning about these topics and where you'd find the information.
5. Describe how you'd go about building a national press contact list and getting national press coverage.

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How to Apply: 

Submit your application here.

Head of Marketplace

Iconic Moments is looking for an experienced Head of Marketplace to lead e-commerce strategy for our new NFT marketplace. This position will be responsible for testing, iterating, planning and executing our marketplace strategy to drive and increase NFT buyer demand.

Iconic is the first NFT marketplace for the 450,000 museums, cultural institutions, and brand archives around the world. We are storytellers and inventors at heart, and we are on a mission to preserve our world’s most important cultural assets with the power of the blockchain.

Who you are:

You’ve already begun diving into the world of blockchain, cryptocurrency and especially NFTs, and want to take your e-commerce career to the next level in this industry.

You’re an experienced e-commerce pro, and possess the results to back that up. You’re strategic, creative, and accountable.

You’re looking for a place where you can grow alongside an incredibly talented team as we grow our new NFT marketplace to an industry leader.

Some of the skills we are looking for:

• Proven e-commerce experience, with sales numbers to back that up
• Data-driven decision making
• Emotional intelligence & self awareness
• Deep interest in NFTs, blockchain, and DeFi
• Startup experience or a fierce willingness to learn the skills necessary for the adaptive, iterative nature of high growth startups
• Ability to manage relationships with grace, compassion and professionalism
  

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What you’ll be doing:

• Constantly test and learn about our NFT buyers’ buying habits to iterate and grow our sales.
• Design NFT marketplace campaigns, own the marketplace’s performance and outcomes, and use data analysis to improve performance of campaigns over time.
• Grow and manage your team of content creators and staff
• Work collaboratively with our account managers, product and dev teams, marketing and other staff to continuously improve the growth, outcomes and efficacy of the marketplace.
• Create and maintain plans and forecasts. Reliably define, track, communicate and meet success metrics.
  

Minimum basic requirements:

• Understanding of the trends in the NFT buyer’s market, including an awareness of how to generate interest in the NFT buyer community
• 7+ years experience in marketplace or e-commerce operations, including 2-3+ years of category management experience.
• Management experience, particularly including management of creative teams. (Note: This is a working manager position, requiring both the ability to plan and direct staff, and also be hands-on when needed.)
• Detail- and outcome-oriented.
• Ability to design the processes used within marketplace operations that are optimal for our stage, growth trajectory, and size. (Big Business thinking + process doesn’t translate well to nimble startups!)
• Familiarity and competence with standard processes, procedures, and toolsets for developing and managing multiple e-commerce campaigns.
• Experience with NFTs, blockchain, or cryptocurrency preferred.
  

---------------------------------------------------

Who is Iconic?

We are a team of passionate and talented developers, designers, and storytellers.

We value:

• Curiosity and a passion for learning new things
• Independent thought coupled with a spirit of collaboration
• Emotional intelligence + wicked smarts
• Risk-taking and giving ourselves freedom to fail
• Personal and professional growth
• Psychological safety, diversity, and honoring each team member’s own uniqueness and contribution

We’re a fully remote, seed-stage, VC-funded startup with an existing revenue-positive product already on the market. Our investors include Cultivation Capital, Techstars, Venture South, and other angel groups. We know that our company is only as good as our people, so we pay competitively and offer full benefits, nine paid holidays, and unlimited PTO. We’re fast-paced, but believe in work-life balance, because people bring their best, most creative selves to work when they are rested and recharged.

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